Key Tools & Methods for a Great RevOps Strategy

Key Tools & Methods for a Great RevOps Strategy

When we set out to create a program that would guide companies through the transition to RevOps, there were a few core questions that needed answering. First, what missteps are organizations taking? Second, how can we correct those missteps in a way that drives...
What is Gap-First Thinking for RevOps Teams?

What is Gap-First Thinking for RevOps Teams?

Gap-first thinking, our approach to the RevOps methodology, could just as easily be called customer-first thinking. It’s all about shifting the perspective of your revenue team to focus less on work for work’s sake and more on the initiatives that will have the most...
5 Killer RevOps Tips from 5 Successful Revenue Leaders

5 Killer RevOps Tips from 5 Successful Revenue Leaders

The best thing about doing a podcast is getting to share ideas with all the insanely smart and talented people in the RevOps space. With five episodes out there in the world, we thought this would be a good time to put together a roundup of some of the best lessons...
Does It Really Matter Who Owns Your RevOps Function?

Does It Really Matter Who Owns Your RevOps Function?

Who should own your revenue operations function? This feels like one of those questions that’s always floating around in different places and everyone assumes it’s been answered a thousand times. Maybe it has. Still, we’re gonna answer it right here, right now,...
Revenue Operations for B2B SaaS in 2021

Revenue Operations for B2B SaaS in 2021

Well, we did it. We made it to 2021 and we’re extremely ready to bring all our Revenue Operations energy with us. One thing we want to stress —particularly for B2B SaaS companies—is that this is the perfect time to adjust the lens through which you look at your...
The Future of Revenue Operations: Research & Insights

The Future of Revenue Operations: Research & Insights

Particularly in the SaaS industry, there’s always a lot of talk about “the future of” various things. We’ve seen it with remote work, AI, and pretty much every revenue-generating role in a business. As it happens, we’ve also been asked several times to talk about what...