Key Tools & Methods for a Great RevOps Strategy

Key Tools & Methods for a Great RevOps Strategy

When we set out to create a program that would guide companies through the transition to RevOps, there were a few core questions that needed answering. First, what missteps are organizations taking? Second, how can we correct those missteps in a way that drives...
What is Gap-First Thinking for RevOps Teams?

What is Gap-First Thinking for RevOps Teams?

Gap-first thinking, our approach to the RevOps methodology, could just as easily be called customer-first thinking. It’s all about shifting the perspective of your revenue team to focus less on work for work’s sake and more on the initiatives that will have the most...